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Company

Born on the hotel floor, not in a boardroom.

BKORA is a hospitality technology company founded by Missam Syed after more than 14 years running IT operations and procurement for hotels across Dubai and Sharjah. It brings property operations and direct guest bookings into one simple system.

Missam Syed, Founder of BKORA

The founder

Missam Syed

Founder of BKORA

IT Operations & Infrastructure Specialist

linkedin.com/in/missamsyed

BKORA was born on the hotel floor, not in a boardroom.

After more than 14 years running IT operations and procurement for hotels across Dubai and Sharjah, I saw the same problem everywhere: maintenance teams working from paper logs, WhatsApp messages and spreadsheets. Requests got lost, recurring faults went unnoticed, and managers had no real picture of what was happening across their properties.

So I built the tool I always wanted. BKORA is a cloud-based maintenance management platform designed for hospitality and property operations. It brings work orders, preventive maintenance, asset tracking and team accountability into one simple system that your engineers can use from any device, on any shift.

I took the same approach to how hotels sell rooms. The BKORA Booking Engine gives a property its own website — free, with direct reservations and payment gateway integration built in — so guests book with you, not through the OTAs. It is already running for a hospitality group in Dubai and Sharjah.

My experience spans multi-property IT operations and infrastructure across Dubai and Sharjah — technology strategy, supplier operations and day-to-day uptime. That includes Opera PMS and Micros POS, cloud migration, business continuity, workflow automation and multi-property inventory — the systems most vendors never had to keep alive at 2am.

14+ years
Hospitality industry experience
Multi-property experience
IT Operations & Infrastructure Specialist
Dubai & Sharjah
Where the platform was built

What sets us apart

Built by an operator, for operators

Every feature comes from a real problem in a real hotel — a lost work order, a repeat fault, a missing spare part — not from guesswork.

Simple from day one

Your team can be up and running in days, not months. If an engineer can use a chat app, they can raise and close a work order here.

Smarter maintenance

AI-driven insights flag unusual patterns and repeat faults before they turn into costly breakdowns or a guest complaint.

Two products, one property view

Keeping a property running and filling its rooms are the same business. BKORA covers operations and direct bookings on one side of the house.

Our mission

To give every property, from a single hotel to a multi-site portfolio, the clarity and control to keep operations running smoothly, guests happy and costs under control.

For maintenance teams, that means clearer priorities, traceable work and better visibility. For hotels selling rooms, it means a direct booking experience that keeps the relationship with the guest. Across both products, practical usefulness comes before unnecessary complexity.

Leadership recognised beyond the property

My professional achievements include recognition by DIGITALCONFEX as a Top 25 Tech Leader of the Year in 2025 and a Top 25 Exceptional IT Leader Globally in 2023. I was also named Manager of the Year 2022 for leadership across a multi-property hospitality operation.

My continuing professional development spans responsible AI, hospitality automation, IT service management and cybersecurity. For BKORA, that translates into a considered approach to innovation: useful technology, clear accountability and respect for the people and data behind every operation.

Where we operate

BKORA is headquartered across the UAE and Canada, serving hotels, residential portfolios and facility management companies in the GCC and North America.

Missam Syed

Founder of BKORA

See BKORA on your property.

A 30-minute demo tailored to your portfolio, brand standards and team.